HEELYS PHOTO SHOOT
The original shoes with wheels! We at Hero Collective were tasked with sourcing kid models and shooting them with new SKU sneakers. As the Art Director during the shoot, I worked with producers to source props and space, laid out the super-tight shooting schedule ( right down to which models would wear which shoe and when), created mood boards with the stylist on look and feel, and worked closely with the photographer and client on the shoot day to capture the photos.
